Vital Essentials Appoints Cameron Baker as VP of Technical Services Leading Food Safety, Quality, and R&D
Green Bay, WI, August 13, 2024— Vital Essentials, the flagship brand of the Carnivore Meat Company, is excited to announce the appointment of Cameron Baker as the new Vice President of Technical Services. In this newly created role, Baker will lead the company’s initiatives in food safety, quality, and the continued advancement of research and development in nutrition science. This strategic hire underscores Carnivore Meat Company’s commitment to enhancing its technical expertise and driving growth in the pet industry.
Baker brings over 12 years of experience in the pet and food quality sectors, having held significant roles at notable companies including Chewy, Jinx, Fresh Express, and Sovos Brands. His deep industry knowledge and proven track record will be instrumental in advancing Vital Essentials’ mission to deliver superior products.
This announcement follows the recent appointment of Heather Govea as CEO of Carnivore Meat Company, as seen here, highlighting the company’s ongoing dedication to attracting top talent and scaling its operations.
Heather Govea, CEO of Carnivore Meat Company says of Baker’s new hire, “We are building on our solid foundation with the addition of high caliber pet industry talent to further our commitment to food safety & quality, as well as excellence in nutrition. Cameron’s technical expertise and experience in high growth businesses will propel our capabilities forward tremendously.”
The Vital Essentials brand continues to experience tremendous growth in both their personnel as they continue to expand the brand globally.
For more information about Vital Essentials, please visit vitalessentials.com.
About Carnivore Meat Company
Carnivore Meat Company is an award-winning manufacturer of premium raw frozen and freeze-dried pet food and treats. Long considered a raw pet food pioneer, the company’s freeze-dried protein products division supplies private label, co-packing, and ingredients to customers globally. The company’s rapidly growing brands in Green Bay, Wisconsin, include Vital Essentials® and VE RAW BAR distributed to more than 7,000 nationwide, in 14 international markets, and online. Carnivore Meat Company has been recognized for its growth accomplishments and manufacturing excellence with several awards in recent years, including the Greater Green Bay Chamber Growth Award, Wisconsin Manufacturer of the Year Award, Governor’s Export Achievement Award, Greater Green Bay Chamber Manufacturing Award of Distinction and Inc 5000 Fastest Growing Private Companies. Visit the Carnivore Meat Company website at carnivoremeat.com. To join our independent retail network that’s A Cut Above the Rest, call 1-800-743-0322.
Media Contact:
Erika Siemasko
978.270.2777
